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Growing your trust : Getting the right structure : Branding your MAT and schools

Branding your MAT and schools

Last reviewed on 16 May 2019
Ref: 30482

Find out how to brand or re-brand your MAT and schools. Learn how to use branding to celebrate your individual schools and involve parents, staff and pupils, whilst keeping branding consistent across your trust.

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Contents

  1. What is branding?
  2. Principles of good branding: dos and don'ts
  3. Turn your trust vision into a brand
  4. Agree on a consistent visual identity 
  5. Humanise your trust
  6. Run a school logo competition to get buy-in across your trust community
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